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Wednesday, 14 March 2007

NRL Season Officially Launched for 2007
Adam Sutcliffe - NRLnews.com - 14/3/2007

The who's who of Rugby League were on the Gold Coast tonight for the NRL's official season launch.

It's the first time the official season launch has been held outside of Sydney. The location for the launch party was the highest point in Queensland - the penthouse of the Q1 Super Skyscraper building, treating guests to breathtaking views.

The NRL's new TV commercial package for 2007 were also screened to attendees for the first time, this years adverts feature leading players in NRL game footage from the 2006 and these images have been transposed on to recognisable Australian landscapes.

Commercials will be hitting our Channel 9 screens from today, where we will see Hindmarsh running on the Telstra Stadium forecourt and Mark Gasnier sprinting along the Bondi Beach corso with defenders in tow.

The new concept took many hours to create and final product combined with the 'Thats My Team' tune looks and sounds very slick.

The launch party was also used to put the spotlight on the NRL new boys 'The Gold Coast Titans' - the Titan's were introduced to the crowd and aeroplane flyby's were performed with Titans banners being towed behind.

Scott Prince when interviewed said the preparation for the Titans in the lead-up to their first NRL game has been ideal. Prince said he has no concern for the teams depth this year and believes the players have bonded far quicker than everyone expected.

Conditioner Billy Johnstone has everyone in prime shape and the players are itching for kick-off.

A crowd of 50,000 is expected for the Titans vs Dragons match - and the same capacity is also expected for the local derby between the Broncos and the Cowboys.

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